Build Your Business Through Social Media Marketing

Posted on July 27, 2012 by Nancy Radlinger

If you presently have a website or are looking into starting one to make money, it is very important that you understand the power of social media to promote your site. Social media marketing is the best way to promote your business and gain a large core of faithful customers.

Your blogs should contain a mixture of written and pictorial content. Your readers can grow weary if all they see is a continuous block of text. Add graphics, videos and logos so people can enjoy looking at your blog. On the other hand, don’t make it that the only thing seen on your page is graphics.

Each time you share a video on a site like YouTube, take the time to create a good title. Relevant keywords should always be included in your titles. If the video has real value, it should be easy to find by attaching significant keywords that you know your visitors will use.

TIP! Your website should link up to social media profiles for increased exposure and a better level of visibility. You will find this easy to do if you include share buttons on your primary website that can let visitors share content from your site to their profiles.

Always update the content as much as you can on your site. Streams and profiles that are stagnant will be considered obsolete and outdated by visitors and search engines. Be certain your stream creates a strong impression by regularly updating it with relevant information and articles.

Always ensure that you add new content regularly. A lot of social media users expect frequent updates; if you don’t come through, you may lose a lot of people. Work on updating your followers a couple of times each week.

Social Media

Design your entire social media marketing strategy before launching all your accounts. Make sure you understand how to manage your media pages and allot plenty of time for updates and networking. As with any other type of marketing campaign, make sure you establish a set timeline for your goals. Try to stay with the plan you have come up with and you should be quite successful.

TIP! Make sure to regularly post comments and answers to questions on your sites. Log into your sites multiple times per day, and be sure to review all notifications.

If you are not able to understand and connect with your target audience, your social media networking efforts will be in vain. Your best bet is to learn as much as possible about your target market, including their social media preferences and behaviors.

Try and comment on other, related blogs on a regular basis. That establishes you as a presence on the Internet, and you look like an expert. Don’t just write any old comment; post helpful insights and information. Being friendly is helpful, but being knowledgeable will drive more traffic to you.

Observe what works for your competition. Reevaluate your social media marketing campaign to eliminate unsuccessful methods. Take this information and use it to improve your campaign.

Keep an eye on all the social marketing messages going out in the name of your business. Check them before you send them out. Because social media can be viral, sometimes mistakes can spread quickly. This is not the attention you want from social marketing. Proofread your posts, and go over all other materials.

TIP! It takes time and patience to build any kind of social media network for marketing. You will likely not see overnight success.

Make sure your blog is always kept up to date with useful info. If your business is currently or soon-to-be running a discount, coupon, promotion or sale, be certain that your blog mentions it. Even if you simply changed something simple like your store hours or new location. Ensure these are also posted on your blog.

When you establish yourself as being a leader and expert in business because of the way you help others online, you will be more likely to have a stream of business coming your way. This will really help you create a steady supply of business online. Search the social media sites for people asking questions related to your industry and provide helpful answers. Over time this will bring in customers that you would have not found otherwise.

Keep track of your progress. Study your activity and the number of new visitors that you attract weekly to your site. Link these stats and discover your best decisions so that you can come up with even better strategies for your business. This is the best way possible to change your campaign and to hone in on working strategies for your social marketing.

The word you need to focus on in social media marketing is “social.” So before you start ignoring people, remember that your customers actually want to speak with a real person. If one consumer suggests something there is an excellent chance a lot of consumers are feeling the same way. Show them that you are actually hearing what they are saying, as well.

TIP! It’s true that you should target your niche, but you also need to have content that’s broad enough to appeal to others. Make sure your postings are funny and steer clear of technical language.

At first, you’ll notice a small rise in traffic. It will build gradually as you draw in customers throughout the area you are targeting. When social media marketing is implemented properly, word about a brand spreads very

Discover How To Make More Money With Better Affiliate Marketing Methods

Posted on July 27, 2012 by Nancy Radlinger

Now it is time to focus on developing your strategy. Perhaps you are curious about the best ways to move forward, and many of them are contained in the following piece. Written below are simple tips that you can do to be successful in affiliate marketing.

Creating an affiliate website can help boost sales. Painting your affiliate in a good and honest way you can increase the partners you get. Effective search engine optimization can help attract affiliates that you may not have otherwise.

TIP! Raffles, prizes, and contests are all effective ways to improve affiliate marketing. This is a great way to get people to come back to your site, and they will also share your site with others if the prize is a good one.

Understanding your target audience is important to growing your business. Success is as simple as figuring out what your readers want and how you can give it to them. Know what attracts them to your site. What do your customers look for when they visit your site?

Vary your advertisement strategies for the products you are promoting. Many clients try to find their products on the internet. Some enjoy offline advertising methods, including fliers and brochures. Some may respond best to coupons or special deals. Advertising in a variety of ways will attract a wider variety of customers.

TIP! You need to sometimes spend more to make more in affiliate marketing. Invest your money in affiliate marketing strategies by using different websites and services that can advertise for you.

Use a legitimate tracking service. Affiliate programs don’t always come with completely accurate tracking services, and if you don’t have accurate numbers, you can’t effectively work on increasing profits. Avoid this disappointment by using a trustworthy, high quality tracking service. It may cost you a little more upfront, but can really save you money in the long-run.

Visitors to sports-themed pages are focused on fan-friendly content. All your affiliate links on the site need to be sports related. The types of business you affiliate with needs to be somehow associated with the content on your site or very few people will click on your links.

TIP! It is crucial that you take steps to make sure your affiliates, and yourself, do not exploit this. At best, this will annoy your visitors.

Not all programs that claim to pay 100 percent commission are scams. Make sure to read its fine print before rejecting it as a scam. Some companies can offer this system because they get the subscription income later on. When seeing an offer such as this one, look closely, as it may still be profitable.

Marketing popular products may spell trouble when it comes to your affiliate status. You certainly want to affiliate with quality. Just keep in mind that high quality doesn’t necessarily mean there are enough consumers out there to fill orders for every affiliate who is attached to a particular product. You can expect fierce competition if you decide to get involved with highly sought after items. Sometimes, you just will not make money in this situation.

TIP! One way to improve you chances of success with affiliate marketing is by looking for a company with a steady stream of products. The best way to get repeat business is to work with respectable companies that sell a number of different products.

For the most profitable affiliate marketing program, retain only those affiliates who have proven they can make you money. You should submit your affiliate partnerships to a regular and thorough performance review. Never be afraid to cut ties with an affiliate that doesn’t make you any money, and go with someone who is more profitable.

An affiliate marketer should be honest about the business he is engaged in. Describe to your users the purpose of your site and reveal all affiliations. If people who visit your site have any inclination that you aren’t being 100% honest about who you are affiliated with, they know how to go around your site and to the merchant directly instead.

TIP! Use reviews from consumers who have already tried the product and speak its’ praises or put up screen shots applicable to the item. By giving your potential customer a lot of good information, you are helping him or her to decide whether or not to trust you and purchase your product.

Finding affiliates that can provide the types of goods and services that you think you can sell is a critical step in affiliate marketing. Setting up agreements with multiple affiliate networks can give you a good source of income. Thoroughly investigate the reputation and past performance of any affiliate before signing on the dotted line.

The newest affiliate marketing programs are leaning away from the concept of commissions that have no time limits. These perks are wonderful and should be sought out. Webmasters are paid a commission by affiliate vendors each time that a webmaster refers a client who then purchases a product. In most cases, a commission is given only if the purchase is made in a specified period of time. This makes them extremely popular in the industry.

TIP! Consider carefully the kinds of products your links lead to before implementing. You might need to teach yourself how to arrange your affiliate links, but once you know how, you will see more regular profits.

Don’t make your business depend on just a few partners. Increasing your partners will widen you marketing opportunities. Use a wide range of vendors, and offer a diversity of products, as well. When you have a diversified affiliate marketing portfolio, you will be safe from going under if something happens to one of your affiliates. Find out how many different product lines you can handle at a time. If you aren’t operating at your full potential capacity you should look for more products to achieve this.

You need your readers to trust you. If your readers trust and like you, they’re more likely to want to support you by using your referral links.

TIP! One of the best things an affiliate marketer can do is to create the feeling that you are related to the business you’re associated with. These links need to be unobtrusive.

You can expand on the success of your affiliate marketing by developing and demonstrating every possible alternate use for your product. For example, showing that a shoe mat can also be used as a dish drain or dog food tray.

Consider entering a niche market to increase your profits through affiliate marketing. You can make profits quicker by tapping a niche market than with mainstream products.

TIP! Don’t waste your valuable time by reading too many affiliate marketing books. Instead, focus on a few good tips and take action! You don’t make money at first, and you might never make money.

The number of backlinks that come to your website will factor into the success of your affiliate marketing only if the links take visitors to worthwhile and meaningful content, and prospective customers will find themselves on a page that was appropriately described. If a visitor clicks on a link looking for “Apple iPads,” he or she would be very upset at you if led to a page selling “HP tablet PCs.” This type of strategy may seem smart, but it will backfire, as customers may view you as dishonest.

If you plan to have any success in your affiliate marketing business, learning how to market properly is essential. A common mistake affiliates make is to jump at the first free program they see. It is true that you have nothing to lose if you find a program that is free; however, it is crucial to keep your goals in mind and chose ones that will get you there.

TIP! You can get a lot more out of an affiliate marketing program if you can enthusiastically endorse the product you are advertising. Write reviews of your products on reviews and blogs.

Affiliate Marketing

Write a concise yet informative e-book, and upload it to document directories. A good e-book shows that you know what you are talking about, which serves to attract customers and information-seekers that you can turn into customers. Include your links to your site in your e-book.

TIP! A bad habit of many affiliate marketers is they try to be super heroic at their job. They end up doing too much at once becoming spread too thin and they end up no longer being able to compete in the marketplace.

Now you should be much more prepared when it comes to affiliate marketing. If you thought that you were ready before, you should now be an expert! These tips will help you move forward with your affiliate marketing plans and goals

A lot of people receive their tasks through email, which can waste time if handled poorly. To minimize time spent mucking around you email, take the high points of each email and paste them to your favorite text editor or word processor. This is a great way to save some time as you will have all the important information in one document.

TIP! Create your newsletter so it is appealing for people to join the mailing list. In the past, people wanted to receive emails.

To All Traffic Exchange Owners – Through The Eyes of A Surfer

Posted on July 15, 2012 by Nancy Radlinger

It’s really strange how the current events of today can turn into something positive – as most of you know I had server issues today and a person just don’t realize how this effects your day until it happens BUT I always try to find a positive and thus why I’m writing this post and gearing it to my fellow traffic exchange owners – through the eyes of a surfer.

What does a person do when their sites are down, their blog is down etc. – you get out there and visit other sites – surf as much as you can and I have to say it was quite an interesting experience and would like to share a few things that I noticed while surfing as a surfer today.

I’m not going to mention which sites I surfed but I will tell you some of the things that I did see and some of the things that just drove me nuts – I made notes so I wouldn’t forget to mention them all and here goes……….I ran across a splash page that like to drove me crazy – it blinked so bad that all my eyes could do was just jump all over the page to the point that I never did read anything on that page – what a waste of credits.

Do some of you like to test my eye site – I really had a hard time focusing my bifocals enough on some sites to be able to match the icons and the ones with dark images on a dark background – wow they were hard to pick the right ones. Now some of them may have been cute but why are you trying to make them hard to tell the difference – that is not making your site very user friendly.

Now I also seen some pages that ran in behind the chat box – never got a chance to see your ad – because I couldn’t read it all – do you ever test your pages? Yes, it was sites owners and not a promo for a product. AND while I’m on a roll here some of the sites with the loud videos made me jump right out of my seat – well I don’t know about you but I’m sneaking up on 60 and you could have given me a heart attack – so I muted the sound and didn’t hear one thing all the video said – if I did that – wonder how many others are doing that.

AND come on – why do you add pages to another site that I have won something – click here – are you that desperate to get people to your site that you have to try and trick others – well I’m sorry all that did was just made me tune out your site. I want to see you tell me why I should click and come to your site – don’t play those games with me.

The other one that disappointed me was the Bonus Pages and how cluttered some of them are – it was even hard to know it was a page giving me a bonus. There was one site that I have to say made me feel honored to get that bonus because that is what they said on their bonus page and that was all – you know those pages are designed to thank your surfer for surfing the amount of sites they did – it’s not a page designed for you to put promos on – after all shouldn’t that be put in rotation like the rest of us do.

AND I know that I can be brain dead sometimes as my granddaughter tells me to wake up my brain sometimes but really – you want me to click here for a free $20.00 – you want me to click here for more info and not tell me why or what you have for me – well what are you hiding, what are you being so secretive about and why do you have to hide your products name, your sites name or even your name – hmmmmmmmmm

The other thing that I seen is long, long, long word searches – holy crap I would have had to surf all day to fill in all those letters and why for 10 credits – wooooohoooo thank you but no thanks – remember I’m there to feel special – I want you to thank me for surfing your site, for being an active surfer – if I don’t feel that way why bother to come back.

There were some positives – it wasn’t all bad – I did see one site offering to reward his members for promoting them – if he seen them promoting – wow that caught my eye and I wrote that site down as I thought that was so cool. Now you are going to ask how would that site owner know – well that was the other positive that I seen out there – pages with YOUR mug shot on them – now that told me that wow that person must really like that site, having good luck with that site and if I know that person – what do you think I’m going to do – I’m going to go check it out and see WHY he or she is promoting that site.

NOW the one page that I am going to show you that really impressed me because it was unique, this lady put herself out there, and I know she is an active surfer in alot of sites and why do I know – well she told me by this page that she did created and I have to say she did an awesome, awesome job and want to share it here with you Click here to see this site now

Oops one more thing……..back to the site that did impress me today with the bonus page I was going to leave you message through your contact /support BUT you know what I looked and looked and couldn’t find out how to contact you – do you have your doors closed to your members?????

So………….out of negatives do come positives – I’m challenging all other site owners out there – take a few hours and surf – I don’t mean to put up 5 – 6 tabs and just click, click, click – I mean surf – study the sites that you are seeing, study your site and look at it through the eyes of a surfer – I really think you will be surprised.

Do you know how to spot Phishing emails?

Posted on July 14, 2012 by Nancy Radlinger

Over the years I have gotten some strange emails and can spot the Phishing emails pretty quickly now. Do you know hot to spot Phishing emails? Don’t really feel bad as I didn’t in the beginning either and believe me they are good at making them look like they are for real.

If you don’t know what Phishing is (pronounce fishing) is an email that is trying to get info from you (user names, passwords, credit card info) by pretending to be a legit company. I have gotten them impersonating my bank, Visa, Ebay, Paypal, Yahoo and I got one today from Yahoo so thought I would write a blog post quick to show you an example of one and what to do when you see one.

Dear Valid User,

We discovered series of illegal attempts on your mail account from different IP locations.This is for your own safety to avoid your account closed, you will have to verify your account now.

For quick access: VERIFY HERE (made this unclickable for this post)

Now if you look at it close here are the clues for me – one it would not be valid user – it would be my user name or my real name. Never, Never, Never click any links in an email till you can verify the link and this is easy to do – you copy the email into a HTML editor and then look at the code and here is what I’m seeing for that Verify Here

<div id=”yui_3_2_0_21_13421388350642335″><span style=”color: #0000bf;”>For quick access: </span><a href=”https://docs.google.com/spreadsheet/viewform?formkey=dEF5T1JoSUFSUk93YkJwOHlqMFVkSHc6MQ” rel=”nofollow” target=”_blank”>VERIFY HERE</a>
<table id=”yiv653306442bodyDrftID” border=”0″ cellspacing=”0″ cellpadding=”0″>

You will see that the link is a spreadsheet on someone account gathering your info. Kinda scary huh?

Well here is what you do – To report a phishing email, please forward the email to phishing@cc.yahoo-inc.com

Now some key things to watch for is the spelling, links in the email, threat – you account will be closed, and most of the time it’s popular sites – even have seen them from Facebook

If you enter your Google account or personal information as the result of a spoof or phishing message, take action quickly. Send a copy of the message header and the entire text of the message to the Federal Trade Commission at spam@uce.gov. If you entered credit card or bank account numbers, contact your financial institution. If you think you may be the victim of identity theft, contact your local police.

Hope that this helps make you aware of Phishing and to really watch closely. Some of the big companies have even been on the news making people aware of how clever these people are and how good they are copying the logos – so now when someone ask you Do You Know How to Spot Phishing Email – you can answer them with a yes or send them here to this post.

If you think that you might have gotten one or you get one – just go to Google and type in how to report phishing email from Ebay, from Gmail, from Yahoo, from Paypal, from where ever and you will find info on what to do and the steps that you should take to report. It is very important that you report them also as you are also helping someone else from getting ripped off.

Internet Marketing – The Tips Of The Trade

Posted on July 14, 2012 by Nancy Radlinger

You should seriously consider using internet marketing to advertise your business on the web. It is essential to your success. This article will educate you on the basics of internet marketing, so you can develop your own marketing plan.

A link that shows up on all of your site’s pages is called a site-wide link. Often these links are included on the bottom of a page or in a side menu. They are generally used to link to contact information, site maps, and other crucial information that people may need. Links like this are great because they help lead users to pages that will increase your sales. This makes your site user-friendly and easier to navigate, which will draw in more readers.

Meta tags cannot be seen by your visitors, but search engines use them to determine what your website is about and how helpful your content is. Search engines see the very first meta tags on your site as the most significant, so make sure they are the ones that best describe the content on your site. You will need to use meta tags strategically, but do not go overboard. Use keyword tools to see which ones are popular and what your target audience types in when they are looking for your products.

“H tags” are HTML tags that are used in website code to highlight the importance of some text. There is a tag that can be used to stress certain parts of the text that are more important than others, and this is called the bold tag. These tags are important to use on your site to emphasize titles and important paragraphs. The bold font that is produced by this tag makes it much easier for people to find the text that they are seeking. It will also assist search engine spiders in identifying where the important content is located in a quicker manner. You must remember to always have keywords included in your titles. Check out my free report if you are lost with HTML Online Courses in Marketing

It is important to come up with promotional ideas that no one else has thought of. When implementing SEO techniques, don’t forget to implement newer methods, not just conventional ones, to boost your sales. It’s possible that something you submit could be the next viral video to sweep the internet. All of a sudden, everyone is taking your information and sharing it online. Enjoy the success when something does go viral, because it usually will not last for long. Since anything can take off in an instant, constantly try new things. Keep it exciting and different: something that people can look forward to. Take full advantage by posting on social media sites. Duplicating viral videos is possible. When you take a moment to learn about what the essential factors are of a video going viral, it is possible for you to have one posted that will do the same.

The internet marketing strategies discussed here are only the tip of the iceberg. Try incorporating these ideas in order to come up with better campaigns.

Affiliate Marketing: Advanced Tricks of the Trade

Posted on July 12, 2012 by Nancy Radlinger

Are you trying to learn more about affiliate marketing strategies? Once you have found an appropriate affiliate marketing program for your niche, the next step is to determine the best way to connect with potential customers. The strategies discussed in this article are designed to help you do this by developing targeted marketing messages.

An effective email marketing campaign is a great tool for promoting your product or service. Always collect email addresses from your customers at the time of purchase. Send them an email thanking them for their business, and let them know you would appreciate it if they would write a review of the product they bought. Market your other products smartly to these customers. Always invite your customers to contact you in return with questions, concerns or suggestions. Responding to customer emails should be a priority. If you have a large customer base, then develop mailing lists from which you can send newsletters and other mass emails. You should send a newsletter regularly to update your customers. Strive to create articles that are appealing to your target audience. Your audience should get some benefit from your newsletter, whether it’s news of interest or just information about special promotions you might be running.

Take both your competitors’ strategies, as well as the demands of your customers into account, so that you can stay at the front of the pack. Imagine yourself as one of your customers. Are you getting the best possible customer service? Is your website easy to navigate? Look at it this way, sometimes if you are a doctor you don’t understand how important bedside manner is until you are a patient. Invite your customers to take part in a short survey to learn how their experience was with your site. Use the information you gain to discover the best ways to reach your audience.

If you plan to become an excellent affiliate marketer, you need to pay attention to both your clients and your potential customers. In the beginning, you will spend a lot of time proving that you are in it for the duration. After your audience has come to depend upon your presence, you will need to stay in touch regularly. Simultaneously, you must come up with new venues and new ideas to drum up new business. Once you put these ideas into practice, you’ll have time to try other methods to find the ones that fit your style.

It all starts with a Dream

Posted on July 11, 2012 by Nancy Radlinger

Remember when you were growing up and went to your special place upnorth, by a lake, by a river, etc. – well as a person gets older those memories sure get in our head sometimes and make us think about things in life – and how it all starts with a Dream.

When I was growing up in North Carolina we would go visit relatives in the mountains every summer and to me that was the best – see they lived in a valley and there was no electric, no bathroom, and no fancy appliances. But you know I think back to those days and remember that they were some of my best vacations our family ever took.

We would have the best meals cooked on the old wood stove – wow can’t believe how those biscuits tasted and then having to run down to a nearby creek where they kept the butter and milk in – it was so cold and tasted so yummy. Then we’d heat up water on the wood stove to put in a wash pan – ole those good ole days.

You know after being outside all day it was great to get on the front porch and listen to the stories that the older relatives had to share. AND you know that before the nite ended you were going to hear one of those great ghost stories. Then you would have an oil lamp to take with you to get to your bed for the night and wow how you slept because you had been busy all day and not sitting in front of the TV or computer.

Remember how we use to chase lighting bugs all over and thought we had accomplished so much when we got a dozen in a jar and could watch them lite up. We’d even get the old ice cream machine out and kept turning that old crank till we had made some of the best ice cream that a person has ever tasted.

Don’t know about you but the ladies in the family always wore that little bun on the back of their head and one nite I got to watch one of my Aunts brush her hair by the oil lamp and wow it was all the way to the floor – and I know at breakfast the next day I would wonder how did she get all that hair in that little bun.

The reason for walking down memory lane here is to let you know as I have gotten older – I feel that because of all those memories of those visits to relatives in the mountains is the reason that I love the mountains, love the simple things, love heating with wood, love fishing and just being outdoors.

Now I know there are things in your life that has happened and it all starts with a Dream – take a look at your life and bet you will realize that you are either working toward your Dream or you are living your Dream. If you are Dreaming of working online, earning a living online, quitting your offline job – don’t let people discourage you. People that are successful had to have the same thought it all starts with a Dream.

Dream what you want to dream; go where you want to go; be what you want to be, because you have only one life and one chance to do all the things you want to do.
Anonymous

Nancy Radlinger

Just My Opinion

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