By writing and posting articles online, you can promote your business. You then are able to use those articles to mention your company or link to your site. The process of doing so is known as article promotion. Thankfully, this article provides all you need to know on the topic.
If you want to build your newsletter subscriber list, try offering a free sample of a basic report to sweeten the deal. You can write the article or hire someone, and it should try and persuade the reader to want more information. The article needs to provide relevant information related to your product and industry.
The “no follow” attribute for your link is a helpful option to take advantage of. Spam links are all too common, so you can do your part to point them out to web crawlers. Doing so will allow you to ensure that your site’s reputation is not compromised by spam sites.
Put a lot of content into your emails. People will ignore emails that look like spam so make sure the emails will be something that they will actually want to read. If you don’t, your subscriber list may dwindle, this, losing customers.
The title tag is something that you will want to complete effectively. You have to include key phrases used in your site’s SEO. Be sure the title is unique from other titles.
Make sure to put a call to action in every article. At the conclusion of your articles, make it clear to your readers what they should do. Make it easy and obvious for them. This type of display is likely to encourage your readers to act on the information.
Make sure to use the tools available to maximize the visibility of your articles. Some tools even allow you to submit multiple articles to certain directories. Some of these tools are free, but most have a fee. Track these down to get a cheap way to build readership.
You should always take time to familiarize yourself with the policies of any article directory you consider submitting your articles through. Not all directories have the same guidelines for submission.
Remember to maintain a high quantity of article submissions. If you are utilizing blog networks as part of your article marketing strategy, it is important to maintain a constant flow of article submissions. If you want to promote a single keyword, you must submit lots of articles that contain it. Using competitive keywords requires more article submissions. A good rule of thumb is to submit at least 10 at blogging networks and five to the directories. Then follow that up with fifty articles to private blogs to improve your ranking further.
Now that you know how to produce quality articles and link back to your website, you can get started with article advertising. Remember that article advertising is only part of what you should do to market your business. Use other techniques to help maximize your exposure and expand your business.